Welcome

The California Alliance for Golf (CAG) is a non-profit corporation serving as the unified voice for the golf industry in California. It is an umbrella trade organization spanning the state to protect and promote the golf industry at local, regional and national levels. CAG educates decision-makers on the importance of the game and the industry to California. CAG will share its message with all who participate and enjoy the great game of golf. United, the industry will flourish.

About Us

We are the California Alliance for Golf (CAG), a California 501 (c) (6) corporation functioning as a trade association to represent the golf industry in this state. Articulated in our Articles of Incorporation are specific corporate purposes to serve as an educational resource for the industry and to communicate to the public the economic benefits and environmental stewardship provided by the game of golf.

Our institutional constituents include:

- Nationally prominent golf associations in Northern and Southern California representing more than 300,000 individual members
- Golf course superintendents
- Golf course owners
- Golf course managers
- Golf professionals-PGA, LPGA & non-PGA members
- Public, private, semi-private, resort, military & institutional golf facilities
- Numerous suppliers to the golf & turfcare industry

We welcome you to find out more about CAG and how you can become involved.

Government Relations

Government relations and advocacy efforts are key components to the California Alliance for Golf. Keeping “on the pulse” of proposed bills and legislation are critical to the sustainability of the organization and those that it serves.

Developing quality relationships with governmental leaders in Sacramento is prudent especially now, with a lingering uncertain economic climate, and evidenced by the ongoing threat of a proposed service tax on golf and a serious reduction of vital resources such as water. [READ MORE.]

News

Q&A with Jeff Jensen, GCSAA Southwestern Field Representative

What attracted to working with the GCSAA? I started working in the golf industry in 1994 with Golf Enterprises and then proceeded to work for American Golf, KSL, Black Mountain Golf & Country Club and OB Sports before leaving the golf business for 6 years to run the day-to-day operations of a marketing and public... [READ MORE]

Join Us

Join CAG today and help us establish a strong and dynamic presence in Sacramento so we can participate in regulatory processes affecting the Golf Industry. [READ MORE.]

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